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Grow Your Business With Text Promotions.
Drive traffic and boost sales by sending promotional text messages to your customers.
The same strategies used for the world's biggest brands.
Reach Customers at Scale
Whether you need to reach hundreds or thousands, SlickText is the best way to send text promotions to your customers. Our unique carrier partnerships allow us to deliver your texts faster and more reliably than ever.
Maximize Engagement
Inspire your customers to take action with our suite of engagement tools. From mobile coupons, to promo codes, loyalty rewards, and more, our platform has all you need to start sending SMS promotions.
Learn from Your Data
Curious how your offers are performing? From link tracking to coupon interaction data, our analytics dashboards give you everything you need to evaluate the success of your promotions and tune them for maximum results.
What Are Text Promotions?
Text promotions are text messages that businesses and organizations send to customers who've opted in to receive marketing on their mobile devices. Formally known as SMS marketing, sending promotions via text message is extremely effective as most texts are read within minutes.
Promotional texts typically provide a time-sensitive and compelling special offer intended to meet short-term business goals, such as launching a new product, increasing sales during slow times, or reducing inventory.
How To Send Text Promotions
Sending text promotions is simple and can be done with little to no technical expertise. Our platform makes it easy for anyone to get started with text messaging.
Create and Build a List
First you'll need to create a textword. A textword is a word that people can text to a dedicated phone number to subscribe to your text promotions. A textword also acts as a list that all of your contacts get subscribed to.
Once you've created your textword, the next step is to add contacts. As mentioned previously, people can text the word to your number to subscribe but that's just one way. You can use web forms, website popups, paper forms, integrate with third-party services, or even upload a list of contacts who've previously opted in to receiving your promos.
Start Sending Promos
Once you've built your list of contacts, you can start sending text messages. Simply select which list you want to send to, type out a message, include an optional image or link to a mobile coupon and send. Your text promo will begin landing on mobile devices in seconds!
Questions To Ask When Choosing a Text Promotion Service
There's a lot to consider when it comes to choosing a platform for texting — and not all have the tools and features you need to grow your business. Here are some of the things to consider before making a decision.
Is the Service Easy to Use?
If you can't navigate your way around the platform, you'll end up wasting precious time and money. When picking a service for sending SMS promotions, make sure you have a chance to try it out first. Many services offer free trials, so you can explore the platform and see if it fits your needs. You should also make sure they offer a mobile app. You'll often find yourself sending on-the-go.
How Will You Deal with Legal Compliance?
If you don't follow the right compliance standards, you risk being fined, your number getting shut down, or worse, you could find yourself in legal trouble. Luckily, when you choose an experienced SMS provider, compliance should get easier. The service you choose should have tools built in to help you remain compliant, and they should be able to advise you on SMS compliance and best practices.
What Tools Do They Offer?
Not all SMS marketing platforms are equal. The industry runs the gamut from basic providers who allow you to type and send a message to full-featured solutions that allow you to build a complete promotional text program. A good platform should have excellent tools to help you grow your list of contacts, features that help you create better engagement with your contacts, solid analytics, and text automation.
Will You Get Help When Needed?
If you run into issues with your text promotions, you'll want a support team that knows how to help. Be sure to ask about the level of support that a provider supplies, as well as who will be answering your questions. Will you be able to talk to them over the phone? An email exchange? Or a live chat bot? Ideally, no matter which form of contact you use, you'll be able to talk to a real, knowledgeable person who knows the platform inside and out.
Will Your Messages Get Delivered Reliably?
You might assume that all promotional text services deliver your messages with the same speed and reliability. In reality, some don't have a strong enough infrastructure to handle sending mass text messages at scale. If you're only sending messages to smaller groups, then this shouldn't be a concern. But if you're regularly sending large text blasts, deliverability should be an important thing to look into.
What Are the Pricing Structures?
Most SMS providers operate on a tiered system, with a certain number of texts available at different price ranges. The majority of your options will have similarly competitive prices, but be wary of services with unusually low costs, as they may lack the functionality, deliverability, and level of support you'll need.
Be sure to ask about additional fees. Not all providers are upfront about their pricing, and some SMS providers pass along fees from the telecom carriers that may not be apparent in their listed price.
SlickText's SMS Promotion Features
There are several text promotion services our there however we think we're the best. We've worked hard to develop a text messaging platform that caters to businesses of all sizes and provides the necessary tools to maximize results. Here are just a handful of features we offer.
A Variety of Opt-In Methods
You should always be looking for ways to grow your subscriber list, and different enrollment methods can go a long way in generating new signups. With SlickText, you can generate unique QR codes, design website popups, create custom opt-in forms, or use text-to-join keywords. You can also upload a list of previously opted-in contacts.
Subscriber Engagement Tools
SlickText makes it easy to engage your customers with relevant, personalized promos that inspires action and builds loyalty. With mobile coupons, text-to-win contests, surveys, loyalty programs, and more, our solution allows you to stay connected with your audience in meaningful ways.
Two-Way Communication
Wondering what to do if people respond to your text promos? SlickText's inbox feature allows you to carry on one-on-one conversations, and incoming messages don't count towards your monthly total.
Click Tracking and Analytics
Understanding the performance of a text message promotion allows you to make adjustments that can greatly improve the effectiveness of your program. With our click tracking and analytics, you can see how your subscribers are engaging with your message and further target them based on that data.
SMS Automations
Whether it's scheduling your messages for a future date, making them recurring, or setting up a chat bot sequence, automation can include a lot of different things — but all those things can make your busy life easier. With our automated workflows, drip messages, and autoresponders, you can minimize the work on your end while still communicating with your subscribers.
Segmentation
Segmentation helps you tailor the right message for the right audience. Based on demographic or behavioral data about your subscribers, like age, location, last order date, link clicks, and more, you can create a unique subset of your subscribers to target with a text message promotion.
Text Promotions and Compliance
Sending text promotions is perfectly legal, but there are certain rules and regulations you'll need to follow to stay above board. The Telephone Consumer Protection Act (TCPA) is the federal law that requires you to gain express written consent from subscribers before sending them marketing messages. This is a critical part of any text marketing program, and the software you choose to send broadcast text messages should be able to help you remain in compliance with the TCPA.
In addition to the TCPA, the telecommunications industry further regulates text promotions through the CTIA. The CTIA clarifies what constitutes a successful opt-in to receive messages, sets content restrictions, and works with service providers to prevent spam and fraud in text communications. The cellular carriers themselves individually set rules for using their networks. A good SMS marketing service provider must be able to navigate the CTIA and telecommunications landscape on your behalf to help you ensure that you have a compliant text messaging sending number and program.
Common Questions Regarding Text Promotions
What are the best practices for sending text promotions?
The best practices are similar to what you'd expect for regular text messages. Make sure to send your promotional message at the optimal time of day, and include all of the relevant information that your subscribers will need to redeem your offer. Every text you send should provide something of value to your subscribers, otherwise you risk them opting out.
Are promotional text messages legal?
Yes! As long as you follow the guidelines laid out by the TCPA and receive consent from the people on your SMS list, then you shouldn't have any issues with sending promotional text messages.
Is it expensive to send text promotions?
Depending on what you include in your message — like GIFs or MMS — a text promotion may use more characters than a regular text, but it's still one of the most affordable ways to market to your customers. Most SMS providers will offer tiered plans, often starting around $30 a month for the basics.
What number will I use to send promotional messages?
You have a few options when choosing your number, and each has its own benefits with regards to speed and price. You can select a shortcode (a six-digit number), toll-free (an 8xx number), or 10DLC (a local number).
Are there any limits to the amount I can send?
As long as you have the type of number that's right for your needs and everyone on your list has opted in to receive your text promotions, you shouldn't have to worry about any limitations. If you're worried about the volume of messages you're sending, a shortcode is your best option. Otherwise, both toll-free and 10DLC numbers will work.
Why should I send text promotions?
Text messages are one of the most effective forms of communication — we've found that 98% of text messages are read, most within minutes of sending. If you play your cards right, text promotions give you the chance to reach your audience with an offer they can't refuse.
Are there limits to how much I can send?
If you're using a mass texting service to send your messages, there shouldn't be much limitation on how many texts you can send especially if you're using a short code. Consult your service and ask them about any other constraints you may not be aware of.
What types of numbers can I use?
There are typically 3 different types of sending numbers available when using a mass texting service. There are short codes, toll-free numbers and 10DLC numbers. Each has their pros and cons depending on your messaging goals.
Why choose us
Why Choose SlickText for Your Text Promotions?
Fanatical Support
Our customer service is the best in the business, and we'd happily stake our reputation on that. From one-on-one onboarding sessions to responsive technical support and strategic marketing sessions, our team will make sure you know how to get the most out of the platform.
Comprehensive Tools and Features
With dozens of easy-to-use features and tools at your disposal, you'll have everything you need to send successful text promotions. Personalize your messages with unique customer information, segment your audiences into specific groups, and customize your offer with features like mobile coupons and promo codes.
Easy Integrations
Our platform supports over a dozen native integrations, including Shopify, Mailchimp, and HubSpot, as well as thousands more integrations through Zapier — making it easy to manage all of your accounts in one place.
Automated Workflows
Work less and do more with automated workflows. Our platform currently offers eight different automation options that can be triggered based on timing, events, or actions. Plus, our simple setup means there's no coding required.
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